Reason Doesn’t Persuade People, STORIES Do

by | Nov 18, 2021 | 0 comments

What do recruiters, headhunters, and hiring decision-makers have in common?

They are human… And, humans are naturally wired for remembering stories.

Let’s face it, we remember what resonates with us. Whether it’s networking communications or your day to day interactions with others in life, you get to choose how you present yourself to others

What better way to do this during a job search than through effective storytelling?

Yoram is a great example of how a well-told story has the power to compel a decision-maker to take action. As a self-employed consultant, Yoram wanted to make a transition into the corporate realm, but he was struggling on his own. Some of his job search challenges included:

  • He never had to do his own job search
  • Yoram was actively recruited from one leadership position to the next throughout his career
  • And, he owned his own business for 20 years. So, he never had to be in an interview on “the other side of the desk” … (Does any of this sound familiar to you?)

What set Yoram and many of our high-performing clients apart is that he immediately sought support after realizing that he didn’t know how to conduct his Executive-level job search the right way.

Yoram knew he needed a system of support that could help him expand his network, effectively communicate his career history to others, and negotiate a career situation that worked best.

Engaging with the ECU program, Yoram followed our proven blueprint for success to effectively showcase his value through storytelling and land a $200K job he LOVES. His Success Story can be viewed by clicking the link below.

Know this… Stories like yours have power. And nowhere do they have greater power than when you are making a career change.

If you need help with navigating your job search as a Director, VP, or Executive, do what Yoram did and reach out for your complimentary career breakthrough session to learn more about how we can support you in quickly landing a job you LOVE.

Looking forward,


Tim Madden, MBA | Executive Career Upgrades


P.S. If you’re ready to take control of your job search by radically adjusting your personal narrative, claim your spot on our calendar for your Career Breakthrough Session: